Tag «Personal Branding»

Is Clotaire Rapaille Feeding or Failing Marketing?

Last week, brands’ psychoanalyst (sometimes referred as cultural anthropologist) Clotaire Rapaille was fired by the Quebec City mayor Regis Labeaume from his role as a brand management (image) consultant for the city because mainly of curriculum vitae falsifications. The news arrived more than a month after being hired to a $300,000 3-month contract to propose …

Share

Reinvent Yourself – The Dan Blackburn Story

Bad events are always important opportunities to reinvent yourself or to think about what went wrong. The recession is/was a good example for many organizations. On a more personal side, this Wednesday, I dislocated my left shoulder and spent a beautiful six hours (11PM to 5AM) at the hospital waiting for this nightmare to end. …

Share